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This is the seventh post in the series on Blogger's features. Blogger is a wonderful blogging platform with many lesser-known but fantastic features, and bloggers on this platform should make use of them on their blogs for better looks and functionality. Blogger offers bloggers a way to easily advertise their blogs on the web, using its own  AdWords advertising platform.  A non-Blogger can use    AdWords and its associated tools, for blog SEO. Though AdWords is primarily for advertising on Google, it has many tools that can be accessed by bloggers to improve their blog's popularity and to optimise it for making money. We'd discuss these sometime later and not in the present series. In this post, let's just remind our blogger friends that they can use AdWords for advertising their blogs, especially if they are on the Blogger platform. For starting an ad campaign, go to the main dashboard of your blog and click on 'Campaigns'. You are taken step by step to ...

updated: November 2020 Relevant URL is important for blog SEO Do you know that though  Blogger assigns a URL to each blog post based on the first words on the post, it   lets you change to an SEO-friendly URL?  First, if you are a very new blogger, let me show you how URLs work. I hope you know that URL is the unique web address of any webpage - a blog's homepage, blog posts, pages etc. Blogger has a typical structure for giving URLs to blog posts:  https://www. blogname.com/year/month/slug In this structure, all is fixed except the last part, called slug . If you don't bother about it, Google automatically assigns the slug based on the first few words of the post. Suppose you have a blog on cooking ( www.example.blogspot.com ) and your latest post is titled ' The right way of mashing potatoes for burger '. Blogger would automatically give the post a URL something like this:  Https://www.example.blogspot.com/2024/10/ the-right-way-of Now, if someone searche...

This is the fifth post in the series on Blogger's great features. The complete list of these posts is given at the end of this post. Unlike Wordpress.com blogs, Blogger (blogspot.com) blogs give the blogger the option to make html changes and to put advertisements for making money. These functions remain intact even when the blog has been given a new URL (detailed posts on this aspect are linked below). Making html changes You can make changes to the blog's html directly in two ways: On the blog's template, widgets etc. What it means is that you can change everything - almost everything - on the blog's looks and functionality if you know the underlying computer languages, mostly .html . You need to use this option for putting tags, tracking scripts from affiliates etc on the blog. For doing so, you need to got to 'Template' menu and then click on 'Edit HTML'.  On posts. For this, you have to check the 'HTML' option next to 'Comp...

Blogger is a wonderful blogging platform with many lesser-known but fantastic features, and bloggers on this platform should make use of them on their blogs for better looks and functionality - and keeping their work safe. In this post, we'll talk about exporting a blog, importing another blog's content into one's blog, backing up the blog and restoring a deleted blog. How do I import or export a blog's content? Go to 'Settings' on the blog dashboard. Scroll down the settings and you will find a 'Manage Blog' section. Under this, you will see the options to back up and import your blog's main content and manage videos. You back up  the blog so that you can keep it safe. You can import the backed up file into another blog on Blogger or other blogging platform. On other platforms, you might have to do some tweaking to adjust the imported content according to the new blog's settings. You can import contents of an existing blog ...